In 2018, you’re rarely going to find a company that isn’t taking a stand against or for Trump. He’s affected Americans in a way that either you’re with him or against him. Like Nike, Ben & Jerry’s chose to be against him and released a whole new flavor, called Pecan Resist, dedicated to speaking out against his presidency and his beliefs.
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Today we launch Pecan Resist! This flavor supports groups creating a more just and equitable nation for us all, and who are fighting President Trump’s regressive agenda. We cannot be silent in the face of the President's policies that attack and attempt to roll back decades of progress on racial and gender equity, climate change, LGBTQ rights, and refugee and immigrant rights – all issues that have been at the core of our social mission for 40 years. Learn more and find it near you at the link in our bio.
This isn’t the first time Ben & Jerry’s has spoken up in response to LGBTQ+ rights, the Black Lives Matter movement, or voting. If you look back since they’ve started, Ben & Jerry’s has been very outspoken.
Pecan Resist should be available now and if you want to find it, you can go to their site. The flavor is supposed to be chocolate with white & dark fudge chunks, pecans, walnuts, and fudge-covered almonds. Wow. You can be woke and fulfill your sweet tooth at the same time.