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Honestly, I want to clown these but they kind of look cool. As a Memorial Day promotion La Croix has one piece swimsuits and swim trunks on sale, and they are kind of cute. In a really weird way.

LaCroix is usually known as the is-it-good-or-not drink. It’s a canned flavored seltzer water that is insanely popular yet people still don’t know what to do with it. This swimsuit idea is actually a kind of genius way to get people on board with drinking it for the summer. The swimwear even has flavors: pamplemousse, lime, passionfruit, pure, cran-raspberry, and lemon.

The trunks are on sale for $39.50, and the swimsuits are on sale for $49.50. Is anyone going to be ordering their LaCroix swimwear piece for the start of the summer?

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